Hey Everyone,

Hope you're having a great week. Here are a few things I've been reading, writing and pondering lately. Enjoy!


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1. 100+ People Tweeting Smart Things About Content Marketing

There are so many people sharing interesting insights and articles about content marketing. This list is by no means comprehensive, but it includes more than 100 people that we trust and recommend. Here's a Twitter list too.

2. Form A Daily Writing Habit—It Will Improve Your Life

I really like the premise of this article. I'm certainly not that disciplined with my own writing, but I do find that a good writing session makes me feel great.

Nothing will help you to get to know yourself more than translating your thoughts into words. When you force yourself to write every day, you automatically become more aware of your thoughts. And self-awareness is one of the most important skills that predict career success.

3. In Praise of Mediocrity

Amen.

Lost here is the gentle pursuit of a modest competence, the doing of something just because you enjoy it, not because you are good at it. Hobbies, let me remind you, are supposed to be something different from work. But alien values like “the pursuit of excellence” have crept into and corrupted what was once the realm of leisure, leaving little room for the true amateur.

4. Atomic Habits: Tiny Changes, Remarkable Results

As I mentioned last week, James Clear sent me an advanced copy of his book. And it's excellent. It's one of those books that just about anyone can benefit from, regardless of what you do for work or how good/bad your current habits are.

  1. My colleague Ryan Law just launched a newsletter of his own. I highly recommend subscribing.
  2. Episode #5 of the Animalz podcast: The Content Growth Cycle
  3. YC's list of top companies is worth checking out.
  4. I dig this idea: Why Obsessive Documentation is Key to Being a Great Product Manager
  5. This is great news: People who own dogs may live longer

Have a great weekend!

Jimmy

PS - I’m looking to partner with a few great businesses to sponsor this newsletter. It reaches a bunch of smart folks from places like Google, Apple, Spotify, New York Times, Marriott and Harvard. Shoot me an email if you're interested in working together.