What Does "Good Content" Actually Mean?

What Does "Good Content" Actually Mean?

Hey Everyone,

Hope you're having a great week. Here are a few things I've been reading, writing and pondering lately. Enjoy!


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What is “Good Content”?

No one disagrees that you need “good content” to grow a blog, but there’s plenty of disagreement on what “good content” actually means.

Let’s start here: Good writing is simply not enough. There’s a clear correlation between strong writing and successful blogs, but there are plenty of counter-examples too. A threshold exists where writing is good enough, assuming you can nail a few other elements.

what-is-good-content-video

Have a great weekend!

Jimmy

PS - I’m looking to partner with a few great businesses to sponsor this newsletter. It reaches a bunch of smart folks from places like Google, Apple, Spotify, New York Times, Marriott and Harvard. Shoot me an email if you're interested in working together.

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