Hey Everyone,

Hope you're having a great week. Here are a few things I've been reading, writing and pondering lately. Enjoy!

1. How to Write a Tweetstorm

Tweetstorms used to be a hacked-together means of avoiding character limits on Twitter messages. Today, they’re everywhere. Twitter, especially if you follow founders, venture capitalists, and journalists, looks more and more like a long-form blogging platform every day.

Here’s exactly how to write a great one.

2. Making Uncommon Knowledge Common

Rich Barton has founded three $1b companies (Expedia, Zillow and Glassdoor) using basically the same playbook for each. This article breaks it down in great detail.

Rich Barton’s companies became public Schelling Points. They create common knowledge in their industries from information only middlemen had access to before, from public-but-hard to aggregate data, or from information collected from users themselves. These intermediaries, whether brokers or travel agents were misaligned. They controlled what information was shared with the public, but has an interest in withholding it. Instead of pushing increasingly more and higher quality information to the public, they maintained the status quo.

3. 24 Lessons From Warren Buffett’s Annual Letters To Shareholders

I think I’ve shared this before but it’s great and worth reading for the first or second time.

    “Price is what you pay, value is what you get.” (2008)
    “For investors as a whole, returns decrease as motion increases.” (2005)
    “Be fearful when others are greedy and greedy only when others are fearful.” (2004)
    “You only find out who is swimming naked when the tide goes out.” (2001)

4. Tweet of the Week

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Have a great weekend!

Jimmy

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