I’m on vacation this week so keeping this short. Enjoy!
This post is the answer to the question, “So what are you going to do with that English major?”
Writing can be the foundation of a great career, but you need to know how to commercialize your skills.
Please pass this onto writers you know!
The written word is more valuable than ever. So for all the journalists looking for a new career path and recent liberal arts grads trying to figure out what to do with their lives, know that there’s an industry willing to pay for your skills.
Your task is to understand how your work helps a company grow. Purists might see this as a corruption of the craft of writing. Others, a beautiful pairing of business and art.
Have a great weekend!
PS - I'm looking to partner with a few great businesses to sponsor this newsletter. It reaches a bunch of smart folks from places like Google, Apple, Spotify, New York Times, Marriott and Harvard. Shoot me an email if you're interested in working together.
PPS - I created an email course called 5 Days to Better Content Marketing. More than 300 people have already taken it. You should check it out too.