About me

I'm a longtime B2B content marketer. I've run content marketing for Vero, QuickBooks and now Animalz. I've freelanced, advised Fortune 500 companies, worked in account management and started successful blogs from scratch.

You can find my work all over the place, but here are a few pieces I recommend reading:

• Content Marketing Strategy: A Complete Guide for SaaS Companies (and the rest of the Animalz blog)
• Core Content Marketing Concepts
• Big Wins for Content Marketing
• The Hub and Spoke Content Strategy
• How to Quickly Grow Organic Traffic
• How to Edit Your Own Writing
• Blogs Are Libraries, Not Publications

Here's where you connect with me:

• Twitter
• LinkedIn
• Instagram

And here are few articles that have mentioned my work:

• Content Strategy Case Study: 36,282 Readers + 1,000 Email Subscribers (Backlinko)
• Is Your Blog a Publication? Or a Content Library? (Managing Editor Magazine)
• 15 Habits of Highly Effective Content Marketers (Hubspot)
• Email Optimization: How to Send Promotional and Transactional Emails That Convert (Shopify)
• 5 Email Newsletters That Will Teach You More Than a Harvard MBA (Inc)
• How to Create Engaging Newsletters: Today’s Email Stars Share Their Secrets (Adobe)
• A Page from Airbnb’s Email Marketing Playbook [PODCAST] (Unbounce)

I also curate a weekly newsletter newsletter with inspiring and insightful ideas for creatives. You can subscribe here.